Hi! I’m Stephanie (She/Her), a first-generation creative from Queens. I’m a Senior Brand Copywriter at Etsy and the Artistic Director of The Denizens Collective.
This was a cross-channel + multiphase campaign.
Served as content partner for this buzzy brand moment, leading strategy and execution across affiliate and onsite marketing.
Etsy x Olivia Rodrigo
This was a cross-channel + multiphase holiday campaign (Social, email, onsite).
I was content lead: developed narrative, video scripts, and copy.
John Legend Creator Collab
This was a cross-channel + multiphase campaign.
Content lead: developed the "Joy of Craft" narrative, content strategy, video framework, and buyer + seller copy.